Creating a Web site is only the first step to a presence on the internet for your business. Developing a Web site strategy is the next and requires using processes to get and keep people on your Web site. The most important, getting people to your Web site, involves search engine optimization (“SEO”). This is used for improving the traffic your Web site receives by amount and quality. The companion process to this is web analytics and is used for keeping people on your Web site by finding out what is liked the most and least and then improving your Web site based on those considerations. Ron Sturgeon can provide SEO consulting and web consulting to help you do all of the above and more.
JC