Peer Benchmarking – Why Non-Competitive Colleagues Are The Surprising Secret for Improving Your Business (60-90 minutes)
Who knows as much about your business as you do? Your competition. But you would never go to them for advice and you certainly wouldn’t share your inside information with them.
The solution is an exchange of information with NON-competitive colleagues … the cream of the crop in YOUR business, but ones who operate in a different market. Ron was fortunate to engage in this brilliant business group technique for over a decade, and his company grew, along with the other participants, to become the largest in the industry. Ron will share with you how to use peer benchmarking to help you become an innovator and leader in your industry. His book on peer benchmarking, which which was published in March 2011, will give you additional tips on leveraging this powerful little-known tool.