A business development strategy is a standard approach to developing new opportunities for your business. It’s a way of framing the opportunity in a consistent way, based on the needs and resources of your business, that takes into account your company’s long-term goals.

Like most strategic planning, putting together a business development strategy that’s properly designed to make the most of your resources is hard work. It takes time, energy, attention to detail and more than a little brainpower. One excellent way to simplify the process is to bring in a business management consultant who can look at your operation, help you define and develop your market concepts, and work with you on a strategy designed to bring consistent business success.

The best small business consultants are the ones who have made their mark as a successful entrepreneur. They’ve learned the hard way what works and what doesn’t. Ron Sturgeon, Mr. Mission Possible, knows what it’s like to build a thriving business from the ground up; now, he shares what he’s learned through consulting assignments, peer benchmarking groups and speaking engagements.

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