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	<title>Consulting and Strategic Growth &#187; Business Terms &amp; Definitions</title>
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	<description>Mr. Mission Possible</description>
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		<title>Writing business plan</title>
		<link>http://www.mrmissionpossible.com/blog/definition/writing-business-plan/</link>
		<comments>http://www.mrmissionpossible.com/blog/definition/writing-business-plan/#comments</comments>
		<pubDate>Fri, 30 Apr 2010 15:00:40 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business Terms & Definitions]]></category>

		<guid isPermaLink="false">http://www.mrmissionpossible.com/blog/?p=408</guid>
		<description><![CDATA[Please see how to write a business plan. When it comes to writing business plans, the No. 1 rule is simple: It’s not a one-person (or one-group) job! Make sure someone who isn’t involved in your plans takes a critical look at what you’re doing, and make sure that person is willing to give you [...]]]></description>
			<content:encoded><![CDATA[<p>Please see <a href="http://www.mrmissionpossible.com/blog/definition/how-to-write-a-business-plan/">how to write a business plan</a>.<span style="text-decoration: underline;"><br />
</span></p>
<p>When it comes to writing <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/business-plans.php" title="a" target="_blank">business plans</a></span>, the No. 1 rule is simple: It’s not a one-person (or one-group) job! Make sure someone who isn’t involved in your plans takes a critical look at what you’re doing, and make sure that person is willing to give you the advice you need, even if it means being bluntly truthful. You don’t want to end up sitting at the loan officer’s desk being told in painful detail just why your plan won’t work!</p>
<p>Your friends may be able to help you here; ideally, though, you’ll turn to a <a title="Learn more about a business plan consultant" href="http://www.mrmissionpossible.com/blog/definition/business-plan-consultant/" target="_self"><span style="text-decoration: underline;">business plan consultant</span></a>—someone who has written a <a title="Learn more about a small business plan" href="http://www.mrmissionpossible.com/blog/definition/sample-business-plan/"><span style="text-decoration: underline;"><span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/small-businesses.php" title="a" target="_blank">small business plan</a></span></span></a> before and knows what works and doesn’t work. <span style="text-decoration: underline;"><a title="Learn more about Ron Sturgeon" href="http://www.mrmissionpossible.com/about-ron.php">Ron Sturgeon, Mr. Mission Possible</a></span>, covers <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/business-plans.php" title="a" target="_blank">business plans</a></span> in his <a title="Learn more about peer benchmarking groups" href="http://www.mrmissionpossible.com/topic/benchmarking.php"><span style="text-decoration: underline;">peer <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/benchmarking.php" title="a" target="_blank">benchmarking</a></span> groups</span></a> and <a title="Learn more about consulting services" href="http://www.mrmissionpossible.com/blog/general/consulting-services-available-from-ron-sturgeon/"><span style="text-decoration: underline;">consulting assignments</span></a>. He’s also available for <a title="Learn about Ron's previous speaking engagements" href="http://www.mrmissionpossible.com/previous-speaking-engagements.php"><span style="text-decoration: underline;">speaking engagements</span></a>. As a<a title="Learn about how to become a successful entrepreneur" href="http://www.mrmissionpossible.com/blog/definition/successful-entrepreneur/"> <span style="text-decoration: underline;">successful entrepreneur</span>,</a> he knows the ins and outs of business plans!</p>
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		<slash:comments>5</slash:comments>
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		<title>Successful entrepreneur</title>
		<link>http://www.mrmissionpossible.com/blog/definition/successful-entrepreneur/</link>
		<comments>http://www.mrmissionpossible.com/blog/definition/successful-entrepreneur/#comments</comments>
		<pubDate>Wed, 28 Apr 2010 15:00:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business Terms & Definitions]]></category>

		<guid isPermaLink="false">http://www.mrmissionpossible.com/blog/?p=406</guid>
		<description><![CDATA[For an entrepreneur, especially a serial entrepreneur, business success is easily defined as making money—preferably lots of it! But success is about more than striking it rich once (or even twice). Success is about consistently conducting your business or businesses in a way that makes the most of every profit opportunity. Entrepreneurship involves risk; some [...]]]></description>
			<content:encoded><![CDATA[<p>For an entrepreneur, especially a serial entrepreneur, <a title="Learn more about how to achieve business success" href="http://www.mrmissionpossible.com/blog/definition/business-success/"><span style="text-decoration: underline;">business success</span></a> is easily defined as making money—preferably lots of it! But success is about more than striking it rich once (or even twice). Success is about consistently conducting your business or businesses in a way that makes the most of every profit opportunity. Entrepreneurship involves risk; some reverses are inevitable. A successful entrepreneur takes setbacks in stride and keeps his or her eye on the goal.</p>
<p>Successful entrepreneurs know their limits, not just in terms of resources but also in terms of knowledge. They also know that laying everything they have on the line when they don’t know what they’re doing can be fatal to their business. They know when it’s time to call for the cavalry—the kind of <a title="Learn more about small business help" href="http://www.mrmissionpossible.com/blog/definition/small-business-help/"><span style="text-decoration: underline;"><span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/small-businesses.php" title="a" target="_blank">small business help</a></span></span></a> that even the most experienced operators can use every now and then.</p>
<p><span style="text-decoration: underline;"><a title="Learn more about Ron Sturgeon" href="http://www.mrmissionpossible.com/about-ron.php">Ron Sturgeon, Mr. Mission Possible</a></span>, is a very successful entrepreneur, and he’d be the first to tell you that <a title="Learn more about business mentoring" href="http://www.mrmissionpossible.com/blog/definition/business-mentoring/"><span style="text-decoration: underline;"><span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/business-consultant.php" title="a" target="_blank">business mentoring</a></span></span></a> helped him get where he is today. That’s why he passes on what he knows through <a title="Learn more about consulting" href="http://www.mrmissionpossible.com/blog/definition/business-development-consulting/">consulting assignments</a>, <a title="Click to learn more about peer benchmarking" href="http://www.mrmissionpossible.com/peer-benchmarking/"><span style="text-decoration: underline;">peer <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/benchmarking.php" title="a" target="_blank">benchmarking</a></span> groups</span></a> and in <a title="Learn about Ron's speaking topics" href="http://www.mrmissionpossible.com/speaking-index.php"><span style="text-decoration: underline;">speaking engagements</span></a>.</p>
]]></content:encoded>
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		<slash:comments>27</slash:comments>
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		<title>Strategy consulting</title>
		<link>http://www.mrmissionpossible.com/blog/definition/strategy-consulting/</link>
		<comments>http://www.mrmissionpossible.com/blog/definition/strategy-consulting/#comments</comments>
		<pubDate>Mon, 26 Apr 2010 15:00:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business Terms & Definitions]]></category>

		<guid isPermaLink="false">http://www.mrmissionpossible.com/blog/?p=404</guid>
		<description><![CDATA[A solid small business plan contains all manner of strategies—the long-term approaches designed to help your company meet its overall goals. It includes a marketing strategy; a growth strategy; and a business development strategy. All are designed to help you make the most of your company’s resources as you strive for business success. Creating the [...]]]></description>
			<content:encoded><![CDATA[<p>A solid <a title="Learn more about a small business plan" href="http://www.mrmissionpossible.com/blog/definition/small-business-plan/">small business plan</a> contains all manner of strategies—the long-term approaches designed to help your company meet its overall goals. It includes a marketing strategy; a <a title="Click here to learn more about a growth strategy" href="http://www.mrmissionpossible.com/blog/definition/growth-strategy/"><span style="text-decoration: underline;">growth strategy</span></a>; and a <a title="Learn more about a business development strategy" href="http://www.mrmissionpossible.com/blog/definition/business-development-strategy/"><span style="text-decoration: underline;"><span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/business-development.php" title="a" target="_blank">business development</a></span> strategy</span>.</a> All are designed to help you make the most of your company’s resources as you strive for <a title="Learn more about obtaining success" href="http://www.mrmissionpossible.com/blog/definition/successful-entrepreneur/"><span style="text-decoration: underline;">business success</span></a>.</p>
<p>Creating the right strategy for your company often calls for the experience and judgment of someone from outside. That’s where strategy consulting comes in. A veteran consultant, especially one who is also a <a title="Learn more about being a successful entrepreneur" href="http://www.mrmissionpossible.com/blog/definition/successful-entrepreneur/">successful entrepreneur</a>, knows things about business that aren’t taught in the classroom. He or she can analyze your operations and offer the kind of advice you need to succeed.</p>
<p><span style="text-decoration: underline;"><a title="Learn more about Ron Sturgeon" href="http://www.mrmissionpossible.com/about-ron.php">Ron Sturgeon, Mr. Mission Possible</a></span>, an experienced<a title="Learn more about a business management consultant" href="http://www.mrmissionpossible.com/blog/definition/business-management-consultant/"> <span style="text-decoration: underline;"><span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/business-development.php" title="a" target="_blank">business management consultant</a></span></span>,</a> knows all about building and running a successful business, and he shares his knowledge in his <a title="Learn more about consulting topics" href="http://www.mrmissionpossible.com/consulting-topics.php"><span style="text-decoration: underline;">consulting assignments</span></a>, his <a title="Learn more about peer benchmarking" href="http://www.mrmissionpossible.com/topic/benchmarking.php"><span style="text-decoration: underline;">peer <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/benchmarking.php" title="a" target="_blank">benchmarking</a></span> groups</span></a> and <a title="Learn more about Ron's speaking topics" href="http://www.mrmissionpossible.com/speaking-index.php"><span style="text-decoration: underline;">speaking engagements</span></a>.</p>
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		<slash:comments>0</slash:comments>
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		<title>Strategic thinking</title>
		<link>http://www.mrmissionpossible.com/blog/definition/strategic-thinking/</link>
		<comments>http://www.mrmissionpossible.com/blog/definition/strategic-thinking/#comments</comments>
		<pubDate>Fri, 23 Apr 2010 15:00:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business Terms & Definitions]]></category>

		<guid isPermaLink="false">http://www.mrmissionpossible.com/blog/?p=402</guid>
		<description><![CDATA[If you want your business to be successful not just today, but in the years to come, there’s no substitute for strategic thinking: Thinking about not just where you want to go, but how you plan to get there. There’s no getting around it: Strategic thinking is hard work. It takes time and effort. To [...]]]></description>
			<content:encoded><![CDATA[<p>If you want your business to be successful not just today, but in the years to come, there’s no substitute for <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/strategic-planning.php" title="a" target="_blank">strategic thinking</a></span>: Thinking about not just where you want to go, but how you plan to get there.</p>
<p>There’s no getting around it: Strategic thinking is hard work. It takes time and effort. To come up with an effective <a title="Learn more about growth strategy" href="http://www.mrmissionpossible.com/blog/definition/growth-strategy/"><span style="text-decoration: underline;">growth strategy</span></a> or a <a title="Learn more about a development strategy" href="http://www.mrmissionpossible.com/blog/definition/business-development-strategy/"><span style="text-decoration: underline;"><span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/business-development.php" title="a" target="_blank">business development</a></span> strategy</span></a>, you need more than a good idea of where you’d like to end up; you need to know how your business is doing now, how you can move toward success or sustain your current success, and how to maximize your resources.</p>
<p>A skilled <a title="Learn more about a business consultant" href="http://www.mrmissionpossible.com/blog/definition/business-management-consultant/"><span style="text-decoration: underline;"><span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/business-development.php" title="a" target="_blank">business management consultant</a></span></span></a> like<a title="Learn more about Ron Sturgeon" href="http://www.mrmissionpossible.com/about-ron.php"> <span style="text-decoration: underline;">Ron Sturgeon, Mr. Mission Possible</span></a>, can make all that hard work a bit easier. More important, he can make that hard work pay off—as a highly <a title="Learn more about being a successful entrepreneur" href="http://www.mrmissionpossible.com/blog/definition/successful-entrepreneur/">successful entrepreneur</a>, he’s learned through trial and error the best ways to grow a business!</p>
<p>Ron can help you focus your <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/strategic-planning.php" title="a" target="_blank">strategic thinking</a></span> through a <a title="Learn about Ron's previous speaking engagements" href="http://www.mrmissionpossible.com/previous-speaking-engagements.php"><span style="text-decoration: underline;">speaking engagement</span></a>, a <a title="Learn more about consulting assignments" href="http://www.mrmissionpossible.com/consulting-topics.php"><span style="text-decoration: underline;">consulting assignment</span></a> or though his <a title="Click to learn more about peer benchmarking" href="http://www.mrmissionpossible.com/peer-benchmarking/"><span style="text-decoration: underline;">peer <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/benchmarking.php" title="a" target="_blank">benchmarking</a></span> groups</span></a>. There’s an option for just about every situation—so let Ron help you grow your business through solid strategic thinking!</p>
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		<slash:comments>12</slash:comments>
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		<title>Strategic planning</title>
		<link>http://www.mrmissionpossible.com/blog/definition/strategic-planning/</link>
		<comments>http://www.mrmissionpossible.com/blog/definition/strategic-planning/#comments</comments>
		<pubDate>Wed, 21 Apr 2010 15:00:45 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business Terms & Definitions]]></category>

		<guid isPermaLink="false">http://www.mrmissionpossible.com/blog/?p=400</guid>
		<description><![CDATA[Strategic planning involves developing methods to utilize your available assets to maximum benefit over the long term. No matter what your line of business, planning to meet your customers’ needs not just today, but into the future, is a must. That’s why strategic planning is integral to long-term business success. A seasoned business management consultant [...]]]></description>
			<content:encoded><![CDATA[<p>Strategic planning involves developing methods to utilize your available assets to maximum benefit over the long term. No matter what your line of business, planning to meet your customers’ needs not just today, but into the future, is a must. That’s why <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/strategic-planning.php" title="a" target="_blank">strategic planning</a></span> is integral to long-term <span style="text-decoration: underline;"><a title="Learn more about business success" href="http://www.mrmissionpossible.com/blog/definition/business-success/">business success</a></span>.</p>
<p>A seasoned<a title="Learn more about a business consultant" href="http://www.mrmissionpossible.com/blog/definition/business-management-consultant/"> <span style="text-decoration: underline;"><span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/business-development.php" title="a" target="_blank">business management consultant</a></span></span></a> can help you determine the best ways to put your resources to use in both the short term and the long term. A consultant can help you come up with a <span style="text-decoration: underline;"><a title="Learn more about a small business plan" href="http://http://www.mrmissionpossible.com/blog/definition/small-business-plan/">small business plan</a></span> that includes a <a href="http://www.mrmissionpossible.com/blog/definition/growth-strategy/" target="_blank"><span style="text-decoration: underline;">growth strategy</span></a>, a <a href="http://www.mrmissionpossible.com/blog/definition/business-development-strategy/" target="_blank"><span style="text-decoration: underline;"><span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/business-development.php" title="a" target="_blank">business development</a></span> strategy</span>,</a> and a marketing strategy, among others.</p>
<p><span style="text-decoration: underline;"><a title="Learn more about Ron Sturgeon" href="http://www.mrmissionpossible.com/about-ron.php">Ron Sturgeon, Mr. Mission Possible</a></span>, a highly <a title="Learn more about being a successful entrepreneur" href="http://www.mrmissionpossible.com/blog/definition/successful-entrepreneur/">successful entrepreneur</a> who specializes in <a title="Learn more about small business consulting" href="http://www.mrmissionpossible.com/blog/definition/strategy-consulting/">small business consulting</a>, can help you with your <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/strategic-planning.php" title="a" target="_blank">strategic planning</a></span> through his <a href="http://www.mrmissionpossible.com/peer-benchmarking/"><span style="text-decoration: underline;">peer <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/benchmarking.php" title="a" target="_blank">benchmarking</a></span> groups</span></a>, in <a title="Learn more about consulting assignments" href="http://www.mrmissionpossible.com/consulting-topics.php"><span style="text-decoration: underline;">consulting assignments</span></a>, and in<a title="Learn more about Ron's previous speaking engagements" href="http://www.mrmissionpossible.com/previous-speaking-engagements.php"> <span style="text-decoration: underline;">speaking engagements</span></a>.</p>
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		<slash:comments>1</slash:comments>
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		<title>Strategic marketing</title>
		<link>http://www.mrmissionpossible.com/blog/definition/strategic-marketing/</link>
		<comments>http://www.mrmissionpossible.com/blog/definition/strategic-marketing/#comments</comments>
		<pubDate>Mon, 19 Apr 2010 15:00:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business Terms & Definitions]]></category>

		<guid isPermaLink="false">http://www.mrmissionpossible.com/blog/?p=398</guid>
		<description><![CDATA[A core part of your business plan, strategic marketing involves long-term thinking about your company and the customers you serve, or plan to serve. It means structuring your company in such a way that it meets the needs of your customers better than any of your competitors, now and in the future. We’re not talking [...]]]></description>
			<content:encoded><![CDATA[<p>A core part of your business plan, <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/strategic-planning.php" title="a" target="_blank">strategic marketing</a></span> involves long-term thinking about your company and the customers you serve, or plan to serve. It means structuring your company in such a way that it meets the needs of your customers better than any of your competitors, now and in the future. We’re not talking about the latest trend or fad; <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/strategic-planning.php" title="a" target="_blank">strategic marketing</a></span> should be a key element of your <a title="Learn more about a small business plan" href="http://www.mrmissionpossible.com/blog/definition/small-business-plan/">small business plan</a>.</p>
<p>When it comes to <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/strategic-planning.php" title="a" target="_blank">strategic thinking</a></span> and <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/strategic-planning.php" title="a" target="_blank">strategic planning</a></span>, it’s a good idea to get some <a title="Learn more about small business plan" href="http://www.mrmissionpossible.com/blog/definition/small-business-help/">small business help</a>. Specifically, you want advice from someone who has been down the road before: A <a title="Learn more about being a successful entrepreneur" href="http://www.mrmissionpossible.com/blog/definition/successful-entrepreneur/">successful entrepreneur</a> turned <a title="Learn more about a business management consultant" href="http://www.mrmissionpossible.com/blog/definition/business-management-consultant/"><span style="text-decoration: underline;"><span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/business-development.php" title="a" target="_blank">business management consultant</a></span></span></a>, like <a title="Learn more about Ron Sturgeon" href="http://www.mrmissionpossible.com/about-ron.php"><span style="text-decoration: underline;">Ron Sturgeon, Mr. Mission Possible</span></a>.</p>
<p>Ron has spent years helping <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/small-businesses.php" title="a" target="_blank">small businesses</a></span> and entrepreneurs with strategic marketing. It’s a key topic in his <a title="Learn more about Ron's speaking engagements" href="http://www.mrmissionpossible.com/speaking-engagements.php"><span style="text-decoration: underline;">speaking engagements</span></a>, <a title="Learn more about peer benchmarking groups" href="http://www.mrmissionpossible.com/peer-benchmarking/"><span style="text-decoration: underline;">peer <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/benchmarking.php" title="a" target="_blank">benchmarking</a></span> groups</span></a>, and <a title="Learn more about Ron's consulting topics" href="http://www.mrmissionpossible.com/consulting-topics.php"><span style="text-decoration: underline;">consulting assignments</span></a>. If you’re looking for the best way to build a successful marketing strategy, look no further than Ron Sturgeon!</p>
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		<slash:comments>6</slash:comments>
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		<title>Small business plans</title>
		<link>http://www.mrmissionpossible.com/blog/definition/small-business-plans/</link>
		<comments>http://www.mrmissionpossible.com/blog/definition/small-business-plans/#comments</comments>
		<pubDate>Fri, 16 Apr 2010 15:00:54 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business Terms & Definitions]]></category>

		<guid isPermaLink="false">http://www.mrmissionpossible.com/blog/?p=396</guid>
		<description><![CDATA[A small business plan is an entrepreneur’s road map to success. A well-designed plan outlines what your company hopes to accomplish and how it intends to accomplish it. Although the business plan format can vary, there are key elements common to all plans, including an executive summary, a description of the company and the management [...]]]></description>
			<content:encoded><![CDATA[<p>A <a title="Learn more about a small business plan" href="http://www.mrmissionpossible.com/blog/definition/small-business-plan/">small business plan</a> is an entrepreneur’s road map to success. A well-designed plan outlines what your company hopes to accomplish and how it intends to accomplish it. Although the <a title="Learn more about a business plan format" href="http://www.mrmissionpossible.com/blog/definition/business-plan-format/">business plan format </a>can vary, there are key elements common to all plans, including an executive summary, a description of the company and the management team, a description of the products or services you sell or plan to sell, and analysis of the target market and your financials. The plan also includes the strategies your company intends to follow to achieve your long-term goals. Key among these is your marketing strategy.</p>
<p>It’s not a good idea to learn how to <a title="Learn more about writing a business plan" href="http://www.mrmissionpossible.com/blog/definition/writing-business-plan/">write a business plan</a> on the fly. Take your time and make sure you have all the details you need. And before it lands on the loan officer’s desk, make sure that someone from outside the organization has taken a good, long look at it. Better yet, involve an outside consultant in the process from the beginning—he or she will bring a different perspective, which is always useful when money is at stake.</p>
<p>Even better, a consultant who is also a <a title="Learn more about being a successful entrepreneur" href="http://www.mrmissionpossible.com/blog/definition/successful-entrepreneur/">successful entrepreneur</a> will do more than simply spot the flaws in your business model; he or she will tell you how to fix them. The result will be a business plan you can present, and follow with confidence.</p>
<p><a title="Learn more about Ron Sturgeon" href="http://www.mrmissionpossible.com/about-ron.php">Ron Sturgeon, Mr. Mission Possible</a>, has helped build a variety of businesses from the ground up. He shares his knowledge and expertise in <a title="Learn more about Ron's previous speaking engagements" href="http://www.mrmissionpossible.com/previous-speaking-engagements.php">speaking engagements</a> and through his <a title="Learn more about consulting assignments" href="http://www.mrmissionpossible.com/consulting-topics.php">consulting assignments</a> and <a title="Learn more about peer benchmarking" href="http://www.mrmissionpossible.com/peer-benchmarking/">peer benchmarking groups</a>.</p>
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		<title>Small business plan</title>
		<link>http://www.mrmissionpossible.com/blog/definition/small-business-plan/</link>
		<comments>http://www.mrmissionpossible.com/blog/definition/small-business-plan/#comments</comments>
		<pubDate>Wed, 14 Apr 2010 15:00:17 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business Terms & Definitions]]></category>

		<guid isPermaLink="false">http://www.mrmissionpossible.com/blog/?p=393</guid>
		<description><![CDATA[As any successful entrepreneur can tell you, a sound business plan is a blueprint for success—a way of transforming an idea into a profitable reality. But when you start wrestling with how to write a business plan, you quickly learn that the hard work is in the details. The best small business plan is the [...]]]></description>
			<content:encoded><![CDATA[<p>As any successful entrepreneur can tell you, a sound business plan is a blueprint for success—a way of transforming an idea into a profitable reality. But when you start wrestling with <a title="Learn more about how to write a business plan" href="http://www.mrmissionpossible.com/blog/definition/how-to-write-a-business-plan/">how to write a business plan</a>, you quickly learn that the hard work is in the details.</p>
<p>The best <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/small-businesses.php" title="a" target="_blank">small business plan</a></span> is the one designed to fit your business and your business goals. It takes into account where you are, where you’ve been, and where you want to go. It includes solid, creditable analysis of your market and your financials. It includes the <a title="Learn more about business strategies" href="http://www.mrmissionpossible.com/blog/definition/business-strategies/"><span style="text-decoration: underline;">business strategies</span></a> that will help you build, and sustain, <a title="Learn more about business success" href="http://www.mrmissionpossible.com/blog/definition/business-success/"><span style="text-decoration: underline;">business success</span>.</a></p>
<p>It’s axiomatic that no business plan should reach its intended destination without going through a thorough critique, preferably by someone who isn’t a part of the organization. That way you get the advice you need, even if it isn’t the advice you want. You also get the benefit of experience from outside the box. That experience can come in handy—especially if we’re talking about the savvy of a veteran entrepreneur who knows how bumpy the road can get.</p>
<p><span style="text-decoration: underline;"><a title="Learn more about Ron Sturgeon" href="http://www.mrmissionpossible.com/about-ron.php">Ron Sturgeon, Mr. Mission Possible</a></span>, has helped lots of entrepreneurs build their <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/business-plans.php" title="a" target="_blank">business plans</a></span>. Take advantage of his experience through a <a title="Learn more about a consulting assignment" href="http://www.mrmissionpossible.com/consulting-topics.php"><span style="text-decoration: underline;">consulting assignment</span></a>, as part of one of his <a title="Learn more about a peer benchmarking group" href="http://www.mrmissionpossible.com/peer-benchmarking/"><span style="text-decoration: underline;">peer <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/benchmarking.php" title="a" target="_blank">benchmarking</a></span> groups</span></a>, or in a <a title="Learn more about a speaking engagement" href="http://www.mrmissionpossible.com/speaking-engagements.php"><span style="text-decoration: underline;">speaking engagement</span></a>.</p>
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		<title>Small business marketing strategies</title>
		<link>http://www.mrmissionpossible.com/blog/definition/small-business-marketing-strategies/</link>
		<comments>http://www.mrmissionpossible.com/blog/definition/small-business-marketing-strategies/#comments</comments>
		<pubDate>Mon, 12 Apr 2010 15:00:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business Terms & Definitions]]></category>

		<guid isPermaLink="false">http://www.mrmissionpossible.com/blog/?p=391</guid>
		<description><![CDATA[Marketing strategies are essential to building a successful small business. Marketing is more than simply a buzzword, or another name for advertising. It’s about structuring your business to meet the needs of your customers. A marketing strategy is a long-term approach; it focuses on the market, your product, and how you can best use your [...]]]></description>
			<content:encoded><![CDATA[<p>Marketing strategies are essential to building a successful small business. Marketing is more than simply a buzzword, or another name for advertising. It’s about structuring your business to meet the needs of your customers. A marketing strategy is a long-term approach; it focuses on the market, your product, and how you can best use your resources to deliver your products to the markets where you enjoy a competitive advantage.</p>
<p>The keys to a successful marketing strategy are identifying the markets where your product has a competitive advantage and exploiting those advantages to the fullest. That requires sound planning, especially when your resources must be used judiciously. When it comes to <a title="Learn more about strategic thinking" href="http://www.mrmissionpossible.com/blog/definition/strategic-thinking/">strategic thinking</a> and <a title="Learn more about strategic planning" href="http://www.mrmissionpossible.com/blog/definition/strategic-planning/">strategic planning</a>, it’s a good idea to reach outside the organization and get help from a seasoned small <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/business-consultant.php" title="a" target="_blank">business consultant</a></span> who has learned the lessons they don’t teach in business school.</p>
<p><span style="text-decoration: underline;"><a title="Learn more about Ron Sturgeon" href="http://www.mrmissionpossible.com/about-ron.php">Ron Sturgeon, Mr. Mission Possible</a></span>, discusses small <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/business-marketing.php" title="a" target="_blank">business marketing</a></span> strategies in his <a title="Learn more about a peer benchmarking group" href="http://www.mrmissionpossible.com/peer-benchmarking/"><span style="text-decoration: underline;">peer <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/benchmarking.php" title="a" target="_blank">benchmarking</a></span> groups</span></a>, in <a title="Learn more about a consulting assignment" href="http://www.mrmissionpossible.com/consulting-topics.php"><span style="text-decoration: underline;">consulting assignments</span></a>, and in <a title="Learn more about a speaking engagement" href="http://www.mrmissionpossible.com/speaking-engagements.php"><span style="text-decoration: underline;">speaking engagements</span></a>. He’s not just your everyday consultant; he’s also a very <a href="http://www.mrmissionpossible.com/blog/definition/successful-entrepreneur/">successful entrepreneur</a> in his own right. If you’ve got questions, Ron can help you find the answers!</p>
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		<title>Small business marketing plan</title>
		<link>http://www.mrmissionpossible.com/blog/definition/small-business-marketing-plan/</link>
		<comments>http://www.mrmissionpossible.com/blog/definition/small-business-marketing-plan/#comments</comments>
		<pubDate>Fri, 09 Apr 2010 15:00:38 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business Terms & Definitions]]></category>

		<guid isPermaLink="false">http://www.mrmissionpossible.com/blog/?p=388</guid>
		<description><![CDATA[Marketing, the positioning of a business to meet the needs of your customers more effectively than your competitors, is a core element of success for businesses of every size. For a small business, a marketing plan is a crucial element of the business plan, because it’s vitally important to make sure that no resource goes [...]]]></description>
			<content:encoded><![CDATA[<p>Marketing, the positioning of a business to meet the needs of your customers more effectively than your competitors, is a core element of success for businesses of every size. For a small business, a <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/business-marketing.php" title="a" target="_blank">marketing plan</a></span> is a crucial element of the business plan, because it’s vitally important to make sure that no resource goes untapped—or is allowed to go to waste.</p>
<p>Your <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/business-marketing.php" title="a" target="_blank">marketing plan</a></span> should involve <a title="Learn more about strategic marketing" href="http://www.mrmissionpossible.com/blog/definition/strategic-marketing/">strategic marketing</a>—taking a long-term approach to success that’s designed to help the company reach its goals. That involves identifying your market or proposed market, identifying the key advantage you hold in that market, and identifying the resources you’ll use to exploit that advantage. It’s a good idea to employ some form of <a title="Learn more about marketing consulting" href="http://www.mrmissionpossible.com/blog/definition/marketing-consulting/">marketing consulting</a>; the best consultants are those who have already made their mark as entrepreneurs.</p>
<p><span style="text-decoration: underline;"><a title="Learn more about Ron Sturgeon" href="http://http://www.mrmissionpossible.com/about-ron.php">Ron Sturgeon, Mr. Mission Possible</a></span>, has built his share of businesses from the ground up. Now he uses his <a title="Learn about business mentoring" href="http://www.mrmissionpossible.com/blog/definition/business-mentoring/">business mentoring</a> skills to help entrepreneurs with their marketing plans through <a title="Learn more about consulting assignments" href="http://www.mrmissionpossible.com/consulting-topics.php"><span style="text-decoration: underline;">consulting assignments</span></a>, his <a title="Learn more about a peer benchmarking group" href="http://www.mrmissionpossible.com/peer-benchmarking/"><span style="text-decoration: underline;">peer <span class='wp_keywordlink'><a href="http://www.mrmissionpossible.com/topic/benchmarking.php" title="a" target="_blank">benchmarking</a></span> groups</span></a>, and in <a title="Learn more about speaking engagements" href="http://www.mrmissionpossible.com/speaking-engagements.php"><span style="text-decoration: underline;">speaking engagements</span></a>. Let Ron’s experience as a <a title="Learn more about being a successful entrepreneur" href="http://www.mrmissionpossible.com/blog/definition/successful-entrepreneur/">successful entrepreneur</a> work for you!</p>
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