How Do Your Customers See You? (part 1 o...

How you present your image is important to the subliminal imprint on your customers’ memories. Have you got a logo for your firm? How about a standard color theme? If not, it’s time to think about your business image and its overall symbol in the public mind. Say you have a floral shop. Over time, you’ve learned to identify your primary customers and you’ve found they really...