Mystery Shopper

Recycling Article – November 2003 – Mystery Shopper Want to know more about how your salespeople are performing? Use a mystery shopper. CAUTION: don’t utilize this article if you have high blood pressure. You are going to be amazed, flabbergasted, and downright upset by what you find. Most large cities have professional firms that specialize…

Inventory Turns

Recycling Article – October 2003 – Inventory Turns You simply must spend more time understanding inventory turns and cost of goods. (I don’t mean cost of cars.) One of my good friends, Gary McKinney, a new car dealer, taught me to focus on turns first, margins last. If you are analyzing a return on something…

Free Advertising!

Recycling Article – September 2003 – Free Advertising! I know, I know, you don’t have much money for advertising. But… surely you are interested in it if it’s free? Don’t underestimate the value of press releases for your business. In fact, you should set a goal of issuing one by-monthly, no less than 4 times…

Protect Your Credit!

Salvaging Millions Management Article – August 2003 – Protect Your Credit! Your credit is so important. I grew my business using credit, as I didn’t have my own money. That was scary, but recently the biggest threat to my credit is others. That’s right: others. I was recently the victim of an attempted identity theft.…

Know Your Banker!

Recycling story – March 2003 Know Your Banker! In my book, I devoted an entire chapter to banking relationships. When I started out in business, with one employee in a 10’ x 20’ portable building, which was financed, I quickly learned that I would have to use someone else’s money to grow my business. (Since…